About Us

Let’s Find
Every One

Our story

How this started

 In 2015, our founder was volunteering at a local shelter when she heard about a teenage girl who had been trafficked. New information about the man exploiting her existed, but no one had the capacity to act on it. She started asking why, then started working the problem herself, alongside a friend and a county sheriff. Finding Kids incorporated in 2017 and hired its first private investigator in 2018. One case that year. Seven in 2019. Nineteen in 2020.

Today, a roster of more than 30 investigators, all with law enforcement backgrounds, works cases across our 30-county service area, and more than 300 children have been found.

Our Mission

Our Vision

What do we do?

Ruby was 11 years old when she went missing. For three days, investigators worked a case that involved online grooming and sexual assault, developing the evidence law enforcement needed. Ruby came home, and the work didn’t stop there: in December 2025, the man responsible was found guilty and sentenced to 75 years to life.

How Finding Kids Works

Find. Care. Target.

Every accepted case gets a licensed private investigator working the search and a Parent Support Advocate standing with the family from day one. Investigators develop the leads law enforcement needs. Advocates help families navigate the waiting, the return, and what comes after.

Licensed private investigators, backed by a cyber intelligence team, are assigned the moment a case is accepted. They develop leads on the street and online and pass them to law enforcement, which conducts the recovery.

Family Support begins the same day a case is accepted. A Parent Support Advocate becomes a consistent point of contact, helping parents understand what is happening, organize information the investigation needs, and prepare for their child’s return and beyond.

When a case surfaces evidence of a crime, investigators document everything and hand law enforcement a complete package that speeds arrest and supports prosecution. Strong evidence can secure a conviction without the child having to testify.

Finding Kids works across 30 counties in Northern California and Northern Nevada, and in 2025 we expanded into Central California. The model is field-based by design: a network of 31 licensed private investigators works cases on the ground and online, 11 Parent and Youth Advocates support families through the search and after, and 32 volunteers carry everything around them, from research to events.

Our Network

No one finds a child alone

Nobody finds a child alone. Finding Kids fills a specific role in that network: our investigators work leads, our advocates stay with families, and law enforcement makes the recovery. Care partners help with what comes next, and donors make the work possible.

Donors

Individual givers fund nearly all of this work; in 2025, individual giving made up 92% of funds raised. Donors also host events, sponsor cases, and open their homes for gatherings.

Community

County Champions, schools, congregations, and local organizations refer cases, teach warning signs, and connect families with our team.

Law Enforcement

We’ve coordinated with more than 80 law enforcement agencies. Officers refer families to us, and our investigators hand documented leads back to them.

The care network

Trauma therapists, aftercare agencies, school districts, and social services help each family rebuild after a child comes home.

The problem

Most missing kids aren’t kidnapped

Children go missing from every kind of home, school, and income level. Most are not taken by strangers. They’re lured by someone offering attention, affection, money, or belonging, or they leave to escape conflict they don’t feel able to talk about. Because a kidnapping is rarely involved, law enforcement can face hurdles when allocating time and resources to what is labeled a “runaway” case.

However it happens, a child away from home should never be assumed safe.

48 h
Critical recovery window
50 %
Cases Involving Exploitation
6000 +
Bay Area Missing Children

FAQ’s

Common questions

These are the questions we answer most often, from parents, from officers, and from people deciding whether to give. If yours isn't here, email info@findingkids.org.

Father of a 16 year old

“I can't let other families deal
with what we've experienced.”

There are no fees for our services, ever. Every search and every hour of Family Support is funded by people who decided a missing child was their problem too.